9 Tips For Selling Your Home in the Winter

9 Tips For Selling Your Home in the Winter

 
The end of the year is fast approaching and while it is a common belief that springtime is the best time to sell your home, we are in a market that is experiencing low inventory levels with many qualified buyers still out searching. In other words, it’s not too late!
 
If you’re thinking about selling soon, here are a few tips to consider:
 
1. Take photos during spring
 
Winter is a beautiful season with Thanksgiving, Christmas, and the New Year to celebrate, but taking photos of your home during this time may not be as beneficial as taking them during the Spring. Taking photos in the springtime makes the exterior of your home appear more opulent.
 
2. Curb appeal
 
Maintaining a nice yard during rough weather seasons can increase the chances of selling your home.
 
3. Maintaining indoor maintenance is key
 
All heating systems should be functioning properly during cold weather. Keeping a close eye on your heating system throughout the year can alleviate the stresses of trying to fix it when it is too late.
 
4. Let there be light
 
As winter approaches the days to get shorter leaving minimal light towards the late afternoon. Possessing a good amount of light both on the inside and outside of the home can improve your showings to potential buyers.
 
5. Keep pushing through
 
Homebuyers are still just as serious about making a deal on their new home as they are any other time of the year. Possessing the same motivation as you would during the Spring will be a vital component to your
success.
 
6. Marketing
 
During the winter you can widen your pool of potential buyers by targeting those who are moving for work or those who are looking for a change of climate. Marketing your homes specifically to these types of buyers can increase your chance of gaining leads.
 
7. Keep it simple
 
Over staging your home with seasonal decor can take away from the home's overall impression and appeal. A pumpkin for Halloween or a small Christmas tree could work. It is recommended to keep it simple during this time of year.
 
8. Feature seasonal positives
 
If your home has great places to be during the colder months of winter, highlight those rooms or specific places to depict the potential of a cozy and comfortable atmosphere.
 
9. Take a break
 
Thanksgiving and Christmas are very time-consuming holidays and buying a home may not be the number one priority of many. Stepping back and pulling your home off of the market until after the new year can be beneficial both for you and the status of your home.
 
Proper planning, along with hiring a real estate agent who has a great marketing program, are truly the keys to success in selling your home during the winter months. The agents at dwellem are experienced in selling homes year-round for the highest amount possible. If you think now might be the time we would love the opportunity to meet with you!
 
 

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